Welkom bij de derde les van de videocursus “Double Your Income in 4 Simple Steps“.
(Heb je les 2 nog niet gezien? Bekijk deze dan hier)
In deze les ontdek je waarom je jouw prijzen flink kunt verhogen...
Het gezegde 'More is Less' zal een nieuwe lading krijgen voor jou.
Begin de transformatie van jouw prijsbeleid (pricing) met het bekijken van les 3:
Nadat je deze derde les hebt bekeken, wil je delen wat JOUW belangrijkste inzicht is naar aanleiding van deze video?
En laat me ook weten welke vragen je nog hebt.
Plaats jouw inzicht en actie alsjeblieft in het commentaarveld hieronder.
Op jouw succes,
Nisandeh
Voor sommige zaken is het inderdaad makkelijk de prijzen te verhogen. Voor andere zaken, mede doordat grote organisaties met een inkoopbureau zijn gaan werken, die alleen naar prijs kijken, dalen de prijzen. Daar moet ik nog een oplossing voor vinden.
Roel,
misschien t.b.v. inkoopbureau met 2 of 3 opties werken. Je weet vast wel wat de concurrentie doet om een hoge prijs te vragen, of wat ze doen als ze een lage prijs moeten vragen.
Maak het onderscheid duidelijk, verraad de “trade secrets” en leg uit dat jij alleen het beste biedt. Ik heb een paar van mijn coaching klanten hiermee enorm geholpen om hun prijzen te differentiëren en zo 50% meer omzet te halen. Succes!
Groet, Erwin
Betere klanten = schatten inhoud op waarde = betalen hogere prijs. Absoluut waar.
Hogere prijs = meer eigen tijd, meer vrijheid.
Lage prijs = jezelf klein houden en/of zorgen maken over klanten.
Leer van degenen die meer weten, c.q. experts zijn geworden.
Ik heb mijn prijzen verhoogd met zo’n 10% Ik weet nog niet of ik de juiste prijs vraag hoor, daarin mag er best iemand meekijken. Voel je welkom! ps bovenstaand is nog mijn oude website, nieuwe volgt….ik leer Nisandeh’s lessen met een gretigheid die ik dacht kwijt te zijn. Ik voel steeds meer vuur in me om er voor te gaan! Na 15 jaar in de kunsten een doorstart maken!
Very valuable ,thank you.
Mindset, doing the homework…i celebrated my 1year engagenment with open circles last sunday. Since that one year (Business Bootcamp, Breakthrough to Succes) I will be ready for the Master Entrepreneur.
I have actively watched all the video’s about remakkable product, business blogging, networking, the whole nine yard and I did all the homework (which means implementing every week several ideas.
I drove my surrounding people nuts, they cannot hear the word Bootcamp anymore. I am on my own but doubled my income in 7 months and 13 days and now work on doubling me freetime. I slogan about Open Circles (it works,), still doing the HOMEWORK, now I can implement more since my freetime is valuable……
loved it once again tank you.
I think I am already on the good way on that side as I have high prices and I am surrounded but people putting prices down and I do have customers that complain about this but I understand today that those customers are not the good ones as they dont apreciate the product and quality.
Homework to do.
Very interesting and inspiring.
I’m working on my online business and implement bit by bit several tips I’m learning here. I’m standing at the beginning and right now I’m in the phase of letting my target audience know that I’m here and what I have to offer.
I also have another job (also as ZZP’er) next to it, which I love as well. The only thing is, that in this job (interpreter in Signlanguage) I’m treated as a ZZP’er, but in truth, I’m only a marionette of the government, because they decide and determine my prices (fee per hour, fee for km’s etc.)
I have nothing to say in this, so here I can’t raise anything – except my skills, which I do by following courses and workshops regularly. Which, however, doesn’t bring more clients . How can I raise my value here?
Because it’s my goal to turn the wheel around and implement all my singlanguage skills in my new business to be independent of the government.
Any tips or suggestions how I can give existing clients (who fit my target audience) a special experience to make them interested in what more I have to offer? And become clients on another level?
Since I have been doing the Bootcamp last April, my mind is full of new ideas. I got so much energy out of it and I feel so much power to achieve all the new goals I set. I started a blog every Tuesday, I made an appointment with a designer who I met at the Bootcamp, saw as many video’s as possible, etc. etc. Thanks for giving me this boost of energy. It’s to soon to see any results at this moment, but I hope to tell you next April that I have reached all my goals.
Great insights Nisandeh! I have adjusted and differentiated my pricing and wil start experimenting today!
I find his part about pricing a bit too simplified. There are so many criteria in determining the right price for your service /product from competition, audience, industry dynamics, seasonality etc. that simply raising your price up to keep the good payers and eliminate the bad and small ones, is difficult in practice.
And what if with the raise in price you loose not only half but all your clients? Yes, you can adjust your price down again but most of the time you won’t get back your clientele. It is one of the most important Conversion Points you really need careful analysis before making the right step, I’d say.
Regards
9 month ago started a new service, next to what I do as a daily business.
Initially almost for free. Then, 6 months ago at 50% of the market price. A month ago switched to 4 times that price, with same amount of clients, but different clients, and different way of offering this price.
It all had to do with daring to take the step and working on my self esteem. Self esteem is key.
SELF ESTEEM …
Prices from a back end easely can be raised, if you talk to the community of trust. Not the price if the front end.
* The way you think (with our without limitation)= so important = mindset!
* To increase your price 10 % – 20% = good start !!
* self-esteem!!!
* put into practice 🙂
I will. Nice day.
Best Regards, JJ
Wow Nisandeh, all your tips have been nothing but complete eye openers. Have implemented the opt-in, the blog and seriously thinking about raising my prices. Can’t wait to watch the next video. Thank you, thank you, thank you!
By the way I completely recognize the whole ‘when it’s more expensive, it must be more exclusive’, so why not try that out myself?!
You are so right about raising the price. I was always afraid of loosing my business clients, not any more, thank you. I am getting so many new insights and you are giving me a complete new mindset, thank you!
Werkend als consultant binnen een langlopende voltijdsopdracht merk ik dat ik steeds meer vrijheid wil en niet maar 1 of 2 grote klanten. De risico’s zijn groot en de prijzen zijn niet veel te verhogen omdat ze gemaximaliseerd zijn. Hoe ik mijn business wil omvormen is de grote uitdaging. Genoeg stof om over na te denken. Dank je!
Mijn grootste eye opener uit deze les:
al door een kleine verandering in je subjectline kan al een groot verschil maken.
De rest van de les was ook weer super interessant en inspirerend. Genoeg om over na te denken weer.
Op ons succes
Joyce
Thank you Nissandeh,
for sharing this good information.
My work is really valuable and indeed I should place myself on a higher standard with it.
Now finding the right target audience.. Not so easy for me because I am so good in helping to solve so many different obstacles and diseaeses.
Hi Nisandeh,
Again thanks so much for sharing this valuable knowledge and experiences.
My products and services are really valuable too for my targeted audience and indeed I should place myself on a higher standard with it. I should communicate a higher price by having great self esteem in the sense of “I am worth it and a better client is worth it”.
My biggest insight is now: gaining better clients by raising prices.
I’ve seen this method at work for myself. In the last 2 years I raised my prices with up to 50% and it’s true,more clients kept coming and I have more free time. I must say it was also due to becoming more of a professional, so because I saw that what I offered has quality, I felt confident in asking more. I find it hard though, to loose a sector of my target audience because of my pricing: I love working for ngo’s and other not-for-profit organizations. Regularly not the ones with a great budget. But, people who just want to get rich are so uninspiring to me, and they cost me loads of energy too. Hoe to find a solution to that?
I doubled my prices with 150% (in about 1,5 year). The effect: even more people came to me and ask my help. Besides that, I became a better specialist and needed less time for giving the same help.
So: I’m giving the same help in less time for more reward pro hour.
All in all, it was a good idea raising my prices.
fijnere, betere klanten om mee te werken is een motivatie om mijn prijzen te verhogen. Zal dus die angst voor klanten verlies achter mij moeten laten en gewoon proberen. Dank voor deze tip.
I was never asking for money and I let them decide what they wont to give for a treatment but now I gone says what it have to cost and make the price a bit higher.
Yes, higher pricing would give you better customers seems quite logic. We only have to implement this basic idea and not be afraid of loosing (bad?) customers.
Aan het eind vertelt Nisandeh dat hij dit allemaal heeft uitgevogeld door de jaren heen. Met hulp van anderen en door te doen, te kijken, te vergelijken en te analyseren. Dat hij ons dat geeft en wij zo dus jaren kunnen besparen.
Ik ben zelf docent. Ik weet dat dit waar is. Maar dan moet je wel luisteren naar de leraar!!! (daar ben ik hard mee bezig) Ik ben heel blij dat ik al deze waardevolle zomaar krijg. Dank jullie zeer! Ik zal zeker inplementeren!